The jukebox is back.
With competition in technology as fierce as a hypothetical feeding frenzied alligator pond full of savage reptile carnivores pursuing survival over being fiercely transformed into carry-on luggage, the myths portrayed through the mainstream press are equally as brutal and complicit to the obliviousness of society and illustrate the struggle for relevance. In this ecosystem of fast moving ingenuity at times the truth is lost or at least marooned.
The process of innovation morphing everything into electronic compartmentalization transcends the generations and fits a succinct narrative. This alligator pond scenario may or may not include counterfeit luggage materials putting the knock off into the knock off of Jakarta’s criminal underbelly on a clock and a timeframe dictated by US eastern standard time with profits at a premium. Amid the deadline of getting the contraband to market, the current status of digital streaming channels fiercely fight to against obscurity to prevent becoming reptiles or luggage. However, the density and weight of the subsequent baggage is daunting as consumers are reverting back to the stone ages of analog technology in the face of streaming content overload. This is a reasonable reaction to avoid the deluge of oversaturation from the constant bombardment of content from non-traditional channels delivered to a captive audience. Darwinism is not concise but unique.
As no filters are in place to limit the carpet bombing of audio entertainment and the music industry colliding with the unrelenting lust of supply and demand unnavigable to the average end-user over 50 years of age, who blindly ignore the future controlling the past and all the lucrative of intellectual property are demanding a rebirth of the reliable over the decadently innovative. While society gently ages into the hellfire of inevitable chaos, time-tested hardware is reclaimed from the junkyard and the jukebox and radio are making a comeback worthy of a dynamic duo returning to the stages of the dive bar scene under the veil of a reasonable and merciful darkness, the rigors of age gracefully hidden by the dearth of light. If it clicks and turns, listen. The jukebox once again rules the room
Employing a strategy catering to the emotionally infused bastions of nostalgia, the music from the jukebox of machine learning blares across the nations as the mid to the elder generations are provided with tools to exercise an audio link to the past in public, as smart devices are interfaced with the pursuit of cherished memories of course for a moderate price per song as pub disk jockeys span the entire spectrum of the demographics. Unfortunately in absence of vinyl there are no records, only memories.
Within this realm, Baby Boomers can compete with their grandchildren by becoming temporary rockstar DJ’s at the expense of those not even old enough to remember, as egos are stoked and validated in deploying smartphones to collate playlists from the 60’s and 70’s, temporarily stunning the remaining youth at the establishment as guitar riffs reverberate. The bar staff and patrons alike share moments and glances transcending the cultural language barrier between the young and the ancient, the shared experience creating a hot marketplace for technology geared towards interaction through hardware-based platforms, the retro value as compelling as adoption of Perestroika and Glasnost during the seething frozen landscape of the Cold-war. Serving the antithesis of the gone-viral nature of the modern musician bombarding the frontal cortex of the brain, legends are being reborn though shared experiences and knowledge that is now recycled through an impassioned journey through the fleeting decades, the tech community has gained another channel of substantial revenue.
Imagine a weekday evening at a bar or a club where the music emanates from a single location and personal devices are relinquished only to play a song heard by all probably not appreciated and not distinguished by society as experiences are a recourse for two decades of social negligence at the expense and quality of life. Where is family within this dynamic and paradigm of going forward and averting the malfeasance of going backwards amid the mental gymnastics of life?
In the present tense this is real life. The assertions raw, compelling and indicative to a point in time that may or or may not exist. Self-expression has its limits within the capacity of humanity, the keyboard at the whim of one’s typing skills not required with only thoughts and dreams defying an understanding of the universe through pixels and tunes.
While big tech is attempting to eliminate hardware for the sake of software, small victories for humanity ironically exist withing platforms that emulate the past to the best of their abilities.
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